DPL (Deep Penetrating Light)

Pain Relief Packaging Rebrand and Merchandising

Compass Health Brands partnered with LED Technologies to bring their lineup of DPL® (Deep Penetrating Light) Pain Relief products to the retail world. LED Tech. had previously only sold online and did not have much consistency in the packaging and needed their line up given a new retail ready and consistent look. A bold and eye-catching look was created to really sell “Pain Relief” and catch potential customers eyes, with packaging that would be educational enough to explain how Light Therapy could work for Pain Relief. With the help of product managers for some guidance I was proud to be able to design my first lineup of packaging and merchandising solutions. The process included some custom lifestyle product photography, and custom illustration.